Edward Moncada is CEO of Blockfolio and co-founder, one of the highest mobile
crypto portfolio chasers. After FTX acquires Blockfolio, he has also on-going to look after the global
marketing of FTX. He adores about carrying cryptocurrency adoption to the mainstream,
DAOs and reorganized governance, and upcoming cryptographic networks.
In accumulation, Moncada formerly served as a creation
board member of the Dash Foundation (2014 - 2018) where he facilitated Dash's
decentralized governance and treasury, as well as effort in the first protocol
M&A in the crypto ecosystem. In 2020, Blockfolio was developed by FTX for $150 million in Aug. Blockfolio also linked a partnership with TokenTax to deliver automated tax filing services.
A previous professional poker artist with a World
Series of Poker chain to his name, Moncada co-founded Blockfolio in 2014 as a choice tracking app. The firm has
gone on to become one of the major mobile-focused wealth in the crypto space
for price and project apprises, with a user base of millions.
Throughout the 2017 crypto boom, the refreshing degree
on Blockfolio’s index became a leading indicator of market
heat, as keen traders strained the company’s infrastructure in the course of peak periods of FOMO. With those matters
resolved, Blockfolio now cares about more than 10,000
cryptocurrencies and 500 exchanges, and its web posters have freshly alternated
among advertising a “new trading experience” and endorsing charitable giving
through The Giving Block.
Moncada himself is careful about creation design with
a desire for exemplary retail experiences which has donated to the smooth
interface of the Blockfolio app and the new trading boundary within it. He
was also an establishing member of the panel at the Dash Foundation on which he
helped for many years, and where he aided conceptualize Dash’s Decentralized
Governance-by-Blockchain.
Moncada’s in 2020:
Crypto exchange FTX developed mobile-first Blockfolio for $150 million in 2020, however, Moncada said
that the firm will remain working as an independent app with an on-going
promise to user privacy.
The acquisition is one of the major established prices remunerated in a
quickly warming crypto mergers-and-acquisitions space, and it shows that
regardless of institutional interest in the sector, a huge base of retail users
is still dynamic to crypto’s growth.
Moncada’s united vision with FTX founder Sam Bankman-Fried was important
to the success of the deal, as well as what Moncada labelled as their alignment
on honesty and values.
Blockfolio also combined with TokenTax in February to contribute customers to boom
their crypto transactions to the United States Internal Revenue Facility.
April saw the Blockfolio CEO say at the BlockDown digital session. In December, Moncada spoke at
the Paris Blockchain Week Summit on the acceptance of Blockchain technology,
after the spring event was late due to the pandemic.
Moncada in 2021:
Moncada told Cointelegraph in August 2020 that the crypto galaxy is “at
the commencement of a bull market that will carry more new users to space.”
For FTX and Blockfolio, 2021 has previously seen the overview of a new
“trading experience” in which the exchange claims can onboard new users to
crypto bazaars within about three minutes.
At the present, he’s essential to marketing at FTX,
and given Moncada’s desire for branding and mass communication, Cointelegraph would not be astonished to see main initiatives
to bring the consciousness of both FTX and Blockfolio to a much broader, non-crypto-native audience.
Moncada has observed widely demographic synergies between sports, music and
crypto on time, and Cointelegraph will pay devotion to see if there is further outreach in these
sectors.
The Blockfolio app is expected to endure to be accessible at
no charge, per Moncada’s promise that the firm is “dedicated to providing our
services free of charge to our end workers.”