The producer of the best-known HBO series "Entourage,” and “Ballers” Rob Weiss, aims to produce the first-ever scripted tv series on the crypto domain.

The series is titled “Hold On for Dear Life,” the first-ever scripted television series centered on modern cryptocurrency culture. It is based on the story of Mel, a young tech founder who launches an NFT named after her best friend, Aveer, who had disappeared. The series revolves around how Mel, along with her squad of misfit friends and a crypto-anarchist, overcomes enemies and centralizes powers through an inspiring journey.

Weiss said, “When I read the ‘Hold On for Dear Life’ pilot, I felt as if I had been transported into a fresh and unique universe where characters spoke about money in a whole new language. The world of currency is rapidly changing, and ‘Hold On for Dear Life’ will both illuminate and entertain at the same time.”

Like "Entourage" and "Ballers," the series is supposed to be funny. The series has minted its own ERC20 token on the Ethereum blockchain. This step has been taken for the token holders to receive a share of the series profits. The token sales are also directed toward production funding. 

It will be a 10-episode series, written by the pseudonymous Suhh Toshee and executive produced by Mark Pennell, Satoshi Nakamoto Productions, and the MAP Group. Sator had announced their blockchain-based platform and decentralized app, allowing the show’s viewers to earn NFTs, tokens, and other rewards in May, with the “HODL” being the first series to utilize the platform.

Rushali Das

CBW - External Analyst

INDIA