Shopify to allow merchants to sell NFTs directly


A recent announcement was made by Shopify about the selling and trading of tokens in the e-commerce market. Shopify is planning to make the best and easier platform where the merchant can directly involve through digital art. This would benefit the merchants to sell their digital art and showcase their talent. Shopify president Harley Finkelstein recently allowed the public to buy and sell NFT through an E-commerce platform. The process involved buying items and selling them to merchants. The transaction process of receiving and shipping is transparent. The up-gradation of this platform is for the benefit of merchants. Now the merchant has the control and power over their product. This is digital art or “non-fungible tokens”. The purchase is based on loyalty and royalty over the Internet. The president of Shopify said that the merchant is being given chance to directly sell instead of third-party intervention. Shopify has been in the industry for more than 13 years. Recently Shopify had occupied the Canadian e-commerce platform. This company is established and safe for buying NFT. Shopify has already partnered with big companies like Google, Facebook for innovative work. Talking about the first merchant in Shopify it is NBA Chicago Bulls.

Shivangi Mujumdar
CBW - External Analyst
INDIA