Binance is initiating a campaign to stop scams by sending tailored alerts to potential victims. This initiative is being launched in collaboration with law enforcement authorities. 

"Joint Anti-Scam Campaign" got launched first in Hong Kong after which the company plans to expand it elsewhere. The company worked with the Cyber Security and Technological Crime Bureau of the Hong Police Force to create an "alert and crime prevention message" aimed at Hong Kong citizens.  

During the pilot project, users who attempted withdrawals received warning messages with information about common scams and tips on how to avoid scams. 

Binance investigated customers' responses to the messages for four weeks. About 20.4% of users either did not make the withdrawal or investigated further to determine whether it was a scam.

Binance views the trial initiative as a success. Also Binance community gave positive feedback. In the future, the company intends to work with law enforcement in other countries to provide customized warning messages for users outside of Hong Kong. 

The Global Law Enforcement Training Program and the General Operational Law Enforcement Assistance are just two of their ongoing anti-crime and crime prevention programs that are supported by the Joint Anti-Scam Campaign.

There was a warning about scams that happened in Hong Kong in 2001 and a list of resources including Scameter, Cyber Defender, Anti Deception Coordination Center, Binance Verify, and the Anti Deception Coordination Center was provided. Users were also instructed that Binance will never contact them directly.